The New Jeevan Bima Nagar situated in Maitree Vihar, Bhubaneswar is one of the modern residential apartments of 228 flats constructed by LIC of India under Policy Holder's Housing Scheme with all amenities and services. The complex is constructed over plot no 8 covering 7.5666 acres of building area and is surrounded by 150' wide road in north, 60' wide road in east adjacent to Nalco nagar, plot no 6 in west and old LIC colony in south. The apartment is bestowed with all basic facilities like big patch of green field for children park, community hall, overhead water tank, School building etc. New Jeevan Bima Nagar Flat owner's welfare society a registered body has been formed to look after the welfare and maintenance work.
The best part of this complex is that it is located in the heart of city which has close proximity to Bhubaneswar Railway Station, Biju Pattnayak International Airport and couple of hospitals of state repute.